Ruggable is arguably the hottest rug brand right now. With collaborations from names including Morris & Co, Jonathan Adler, Grey Malin, and Justina Blakeney, it’s not a surprise that in June 2023, a collection was launched with tastemaker and Real Housewife of Beverly Hills Kathy Hilton and her daughter Nicky Hilton Rothschild.
Ruggable X The Hiltons has a vintage art deco aesthetic with options that can compliment a range of styles. Like all Ruggable rugs, the material is spill proof, incredibly durable and easily comes clean in a home washing machine or through spot cleaning.
Here’s everything you need to know about the collaboration.
Versatility And Durability
As a mom with three children and dogs, Rothschild tells me she was thrilled to discover the brand “I have a beautiful, antique, expensive rug, and it needed to be professionally cleaned. The bill was more expensive than the rug. So, yes, we are huge Ruggable fans.”
Hilton loves Ruggable for similar reasons—because the rugs are just as practical as they are stylish. “This house is always full, even with the kids grown—they’re back here every five, six weeks, and my grandchildren and there are playdates and birthday parties. There are people and three pets, so there’s a lot of wear and tear, and the first place you see it is the rug.”
Working Together
Not only was this collection a collaboration between the Hiltons and the Ruggable team, but it was also something the mother-and-daughter duo were seeking out. “My mom and I have been wanting to do something together professionally for a really long time. We love design and decorating. My mom always says every room starts with the rug. So, it just evolved from there.”
Creating a versatile line was also important to them. For example, the Diana Trellis Rose Gold Rug is in Hilton’s dining room but also in Rothschild’s daughter’s room. It compliments both spaces perfectly.
The Collection
There are nine different designs in a variety of colorways, sizes, and shapes from rectangular to round, and runner.
Each rug is a nod to the home the Hiltons have lived in. For example, the Chrysler rug is named after the New York City landmark. “My favorite would be the Chrysler because, at night at the Waldorf towers, you see the Chrysler Building all lit up,” says Rothschild.
The Trellis Rose Gold Rug is another standout from the collection. It beautifully complements Hilton’s living room. “I have fabrics from Colefax and Fowler, Jane Churchill, Old World Weavers and Scalamandre. They’re sitting on these rugs, and they fit right in,” she explains.
The Astoria Rose Gold rug has a similar colorway. Named after the famed New York City hotel where the family once resided, the tile pattern adds a pop of warmth and texture.
On the other hand, the Bryant Sage & Cream has a similar aesthetic to the Trellis Rose Gold but with a fresher, more botanical hue.
On the opposite end of the color spectrum is the Brooklawn Latte Brown, which is named for Baron Hilton’s estate, along with the Encatada Ash Brown rug. This one is ideal for a mid century style space. With geometric accents, these are the most modern choices in the collection.
The Flora Ink and Montecito Indigo rugs also feature dark hues and work gorgeously in contemporary spaces as well as more traditional rooms.
Lastly, the Bel Air rug is available in Ivory and Dark Chocolate. While the Dark Chocolate color is modern, the Ivory version has a more contemporary feel.
Timeless At It’s Finest
What’s beautiful about these rugs is that they’re an ideal compliant to more traditional or grand millennial homes. Hilton acknowledges there’s been a major resurgence of this style in recent years. She tells me, “My husband is in real estate. So I’ve seen every house there is. I think people are tired of the big white box.”
Fortunately, Ruggable makes it really easy to turn a big white box into a chic home.