Marvel Comics Gets A Brand New Logo
Entertainment

Marvel Comics Gets A Brand New Logo

Posted in: Comics, Comics Publishers, Current News, Marvel Comics | Tagged: ,


Just as Marvel has had a new logo for Marvel Animation which is basically just sticking Animation onto the end, so Marvel Comics is getting a logo too.



Article Summary

  • Marvel Comics unveils a brand new logo, evolving its iconic branding.
  • Rian Hughes previously refined the logo, now recorded by Bleeding Cool.
  • The logo’s history reflects Marvel’s transformation from comics to multimedia.
  • The latest logo adds ‘COMICS’ again, stirring feelings of ‘neostalgia’.

A decade ago, designer, typographer and comic book creator Rian Hughes fixed the Marvel logo. As a man of a thousand logos for comic book publisher, the deficiencies in the logo rankled him so much that, in a spare moment, he fixed them and sent the result to Marvel alongside his usual work for the company. They noted he had a point, replaced the files on their system, and said no more about it. But Bleeding Cool recorded those changes and the notes that Rian had made, for posterity.

When Rian Hughes Fixed The Marvel LogoWhen Rian Hughes Fixed The Marvel Logo

Might he want to take a look at the new logo? Just as Marvel has had a new logo for Marvel Animation which is basically just sticking Animation onto the end of the Marvel logo, so Marvel Comics is getting a logo all to itself.

Marvel Comics Gets A Brand New LogoMarvel Comics Gets A Brand New Logo

Delineation, keeping Games, Animation, Comics and Studios all in their respective labelled boxes…

Marvel Comics Gets A Brand New LogoMarvel Comics Gets A Brand New Logo

When Atlas Comics was officially rebranded as Marvel Comics in 1957, there was no logo for it, and it would take some time until there was. And even then, it wasn’t much to look at.

Marvel Comics Gets A Brand New LogoMarvel Comics Gets A Brand New Logo

It bulked up a little but was still no great shakes. It is, howebver, bursting with nostalgia.

Marvel Comics Gets A Brand New LogoMarvel Comics Gets A Brand New Logo

Then it got corporate and boring for the late sixties and early seventies

Marvel Comics Gets A Brand New LogoMarvel Comics Gets A Brand New Logo

The letter R was clearly the radical of this group.

Marvel Comics Gets A Brand New LogoMarvel Comics Gets A Brand New LogoAnd then they all leant in.

Marvel Comics Gets A Brand New LogoMarvel Comics Gets A Brand New Logo

But this was their MTV logo and the one that we probably love the most. Eventually, they would just drop the bottom two-thirds and straighten that R as they just wanted to be MARVEL again, not just comics, but TV, games, cartoons, toys and films. But now? They are getting the COMICS back again. It’s just… not in the right place, okay? Come on, bring back the MTV logo, okay? It’s not nostalgia; it’s… neostalgia! And I am coining that word!


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